• Zink@pawb.social
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    1 year ago

    Disney claiming to be inclusive and still managing an incredible amount of gender stereotyping

    • The Cuuuuube@beehaw.org
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      1 year ago

      They want both the queer dollars and the conservative family values dollars. They produce what they believe will be the most marketable to the most people.

      • PenguinJuice@kbin.social
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        1 year ago

        They should just abstain from controversial shit and just make good movies.

        I don’t remember any of their prior movies needing to push agendas for anything in particular.

        • Glide@lemmy.ca
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          1 year ago

          I don’t remember any of their prior movies needing to push agendas for anything in particular.

          Then you aren’t paying attention.

          Gender-normative, male dominant relationships were the agenda. Since then, we’ve had an era of strong and independant - or at least stronger and more independant - female characters. Now we’re entering an era of deconstructing heteronormativity.

          Things have been one way for so long that you perceive it as normal, and anything else as a divergenance meant to push an agenda. Every piece of media you’ve ever consumed has had an agenda and actively, consciously played to the stereotypes that would bring in the greatest viewership and reinforce the most commonly held stereotypes and opinions. This is no different; you just got used to one agenda in particular.

          • PenguinJuice@kbin.social
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            1 year ago

            So what you’re saying is good content is good because it appeals to the audience and we are now purposefully not appealing to the vast, overwhelming majority of human beings which is why Disney and other companies that chase that temporary trend are failing in droves.

            Got it.

            So only one specific agenda is correct. All the rest must be silenced.

        • spacecadet@lemm.ee
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          1 year ago

          That’s a good idea, but what if some random person complains on twitter? Time to change it entire corporate strategy.

          • PenguinJuice@kbin.social
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            1 year ago

            Theres been inclusion and representation in movies and TV since the 90s. I’m confused. What are you referring to specifically?

        • SariEverna@lemmy.ca
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          1 year ago

          I don’t think you understand what makes for good entertainment. Hint: you tend to need a conflict in a story. I wonder if “controversial shit” might be a place to find interesting conflict for your stories?

          Also inclusion is not the same thing as pushing an agenda. Gay people are just people. They’re allowed to exist in a story without it necessarily having to mean something.

    • wreckedcarzz@lemmy.world
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      1 year ago

      Now now we can’t make the boomers feel left out, there has to be something for ol’ pops to laugh about and explain at the retirement home lunch.