The accounts of several Russian, Chinese and Iranian state media outlets saw a 70 percent increase in engagement on X, the platform formerly known as Twitter, after it removed labels identifying th…

The accounts of several Russian, Chinese and Iranian state media outlets saw a 70 percent increase in engagement on X, the platform formerly known as Twitter, after it removed labels identifying them as “state-affiliated,” according to a new report released Tuesday.

The recent analysis from NewsGuard, which analyzes media trends and disinformation, found that 12 state media accounts from the three countries saw the number of likes and reposts on their content jump from 2.93 million in the 90 days before X removed the “state-affiliated” labels to 4.98 million in the 90-day period afterward.

Russia’s RT, which was already receiving substantially more engagement than the other state media outlets before the label’s removal, saw interactions with its posts nearly double in the three months after the change, jumping from 1.3 million to 2.5 million.

Iran’s PressTV similarly saw its engagement increase by about 97 percent, rising from 215,000 to 425,000 interactions after X’s removal of the “state-affiliated” label, according to NewsGuard.

Russia’s TASS also saw a 63 percent increase in engagement, receiving 493,000 interactions in the three months after the change, while engagement with posts from China’s Global Times rose by 26 percent to 314,000 interactions.

  • Korkki@lemmy.worldEnglish
    316·
    1 year ago

    So State labelled media was basically just keep wrong narratives under wraps, keep people away from them and shaft them down the algorithm where nobody would see it unless they went especially looking for it. It never had anything to do with “state media” since no western state media got the label, never had anything to do with lies, disinformation or propaganda either, since what is wider media these days anyway. It had everything to do with not following the Euro-Atlantic narrative and god forbid letting the designated “enemy countries” voice their side of the story. Why there is so much Twitter/X hate rn. in the media is because the western global ministry of truth fears losing grasp of the narrative if too much freedom is introduced.

    I want to hear no bullshit here about how this was actually ever good and necessary and why we need narrative control for “democracy” and for protection of the fragile minds of the plebs who don’t know any better than to believe Russian and Chinese lies.

    Edit: Oh right fediverse is has sizeable portion of assmad X refugees who now hate X and Musk and left when the people they don’t like got to post again. I must have struck a nerve Explains partly the dislikes. The others I guess are the unironic censorship supporters on a free speech platform, for various reasons.