I’ll start:
- Some significant portion of funds go towards development of the Lemmy software. 80%? Rest goes to lemmy instance hosting.
- Ads are reasonable and non-intrusive (no popups etc)
- People can still browse w/ an adblocker
I personally would gladly turn off my adblocker if I knew the ads were supporting development. Hell, I might even click a few!
Also, ads are very much “give an inch, take a mile” in nature. Once you open that door and have say a tiny banner ad, then it’s like “well that didn’t do much harm, let’s do a slightly bigger one”, then before you know it it you have sponsored posts, sidebar ads, videos and all that nonsense.
It’s just one of the avenues where enshittification creeps in IMO.