For me, it’s a few things.
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A way to burn time that doesn’t feel like a digital sugar rush.
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Support, camaraderie, and kindness, primarily from /r/stopdrinking.
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Niche stuff, like ideas for local hiking and backpacking trips, propaganda posters, and kayaking info.
I’m figuring it out I think. I think my questions now pertain to how the community will be somewhat unified, but I guess that goes against the “spirit” of federated content. The point seems to be to build smaller communities that fit what you want, but at the expense of bulk content. Less users posting more stuff each in more locations.