From what I have heard before its more like google encourages “innovation” for promotions. This leads to a lot of people creating half baked ideas in order to get noticed for a promotion. Then after they are promoted and leave the team no one cares enough to keep it going and they just quit after it gets too hard.
This is still my favorite list of google products.
We had one person in my friend group who was exactly 30mins late every time. Whenever we would make plans we would pretend to meet 30mins earlier to “offset” the lateness. It never worked bc whenever we would do this they would show up an hour after the fake planned time which meant they were still exactly 30mins late to the real start time.
I actually think this is a great way to do it. Announcer packs and fatalities dont have a gameplay impact but a whole character does. This just means its easier for players to get the character. It would be best if the character was free but this is not a perfect world.